Who We Are

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  Jenny Rupp serves as an industry-leading professional with over 30 years experience in the healthcare and aging services sector as a clinician, operator and strategic sales, marketing and business development expert. 

She has extensive experience in leading successful teams in creating, developing and operating adult day care, assisted living, memory care and independent living products. 

She has been instrumental in all phases of the acquisition transfer of seven assisted living and independent living communities over the past six years. She has also led several ‘blue sky’ projects totaling over 500 units from conception to stabilization. 

Her commitment to excellence and efficiency are evidence by her drive for positive outcomes and shared success.

 Verna is a leading expert and innovator with 20 plus years experience within the senior living industry. Verna holds a certification with the International Council on Active Aging in their Leadership in Wellness Management Program, where she also serves as Co-Chair on ICAA’s Education Committee. 

Her experience as a member of the Resource Team for an industry leading senior living management company brings strong expertise in acquisition, new builds and master planning.

 She has led executive teams in transition with corporate and clinical systems and processes. 

Additionally, Verna’s research on resident wellness has led to innovative community culture improvement.